Category: Book Marketing

How Affiliate Programs Work

A lot of you understand how to add Google AdSense ads to your blog or website and make money from clicks you generate to their AdWords partners. If you are using Blogger, Typepad, or Wordpress, this is pretty easy to do with either a widget or click of a button.
Where bloggers and website owners sometimes [...]

Heading to Cape Cod Over Mother’s Day Weekend

Thanks to the Cape Cod Writers Center in Cape Cod, Massachusetts, I’ll be hosting a two-day workshop on May 11th and 12th for area authors at the Holiday Inn in Hyannis. Friday night will be an Internet marketing workshop from 6:00-9:00 pm where I will give everyone a primer on how the Internet works, set [...]

RazorPages.com Has the Right Idea

Finally, an online promotion company geared at authors. RazorPages.com is a San Francisco-based blog-based portal designed to help independent authors (isn’t that everyone?) promote themselves, their books, and their e-books online.
Founded by Bill and Dan Guillory, RazorPages.com understands both the trials of being noticed in a self-published world but they also understand the power of [...]

Charteous Your Book’s Amazon Sales

You can track your stocks on Yahoo! Finance. You can track your web site’s traffic relative to the rest of the Internet on Alexa. Thanks to Charteous, you can track the Amazon sales rank of your book as well!
No need to register, just punch in your book’s ISBN number and Charteo.us draws a historical sales [...]

LibraryThing.com Networks Book Lovers, Readers

When you look at all the social networking websites out there (MySpace, Friendster, Facebook), authors often ask themselves “how can I cash in on this craze to market ‘my’ book?”
The answer: LibraryThing.com
This online book lovers networking site allows users to catalog their favorite books online and share their collections with other users. Think of all [...]

What’s the Best Blog Platform to Start on?

In writing my book, I’ve spent quite a bit of time testing various blog platforms to recommend to authors. During the last month, I’ve set up blogs on the following platforms:

Blogger.com (Google)
Typepad.com
Wordpress.com

LiveJournal.com is a popular platform as well, but it is very similar to Typepad.com so I saved myself some time by focusing on these [...]

Need a Book Review? Try ReviewMe.com

Authors are always looking for an impartial, 3rd party review of their books. Sure, you can send 50 copies out to newspaper book reviewers and join “the pile” on their desks. Or, you can hire someone to write a review online through ReviewMe.com!
ReviewMe.com is a marketplace for bloggers that have an expertise in a particular [...]

Handy Little Browser Plug In for Authors

Ever wonder how much web traffic the other authors get? “They said they get thousands of hits a month, their web site must be smokin’!” You probably think that just because an author is well-known, has a publisher, or does a lot of book signings that they have an equally as busy web site. Here’s [...]

eBooks the Rage in 2007

I spoke with Sony today about their recently launched eBook Reader and they seem to be getting a lot of positive press. It seems that eBook readers of old have had problems with adoption by the public, but the new Sony eBook Reader is approaching this a little different. First, they made the Reader about [...]

A new take on book clubs: Bookwise

Amway meets the book industry: Bookwise. Best-selling author Richard Paul Evans (”The Christmas Box”) and financial advisor and author Robert Allen have teamed up to offer an online book club that offers members discounted books, live webcasts with national authors, best-selling author seminars, tax help, etc. Cost is $35 to get in the door and [...]