Comments for TomBritt.com Online Marketing Blog http://tombritt.com Internet marketing blog Tue, 13 May 2008 23:53:25 +0000 http://wordpress.org/?v=2.5.1 Comment on No more print newspapers in 5 years? by TomBritt http://tombritt.com/2008/04/14/no-more-print-newspapers-in-5-years/#comment-27 TomBritt Tue, 15 Apr 2008 11:26:20 +0000 http://tombritt.com/?p=123#comment-27 You're right, they do have more people online than they do reading the paper. That's because they get a paper on their driveway each morning reminding them that they exist. Once you pull the print/direct mail marketing out of their mix, they'll be relying on their age-old name and RSS feeds to keep them alive. It's the equivalent of "pulling the plug", you might live for a few more hours but the end is inevitable. You’re right, they do have more people online than they do reading the paper. That’s because they get a paper on their driveway each morning reminding them that they exist. Once you pull the print/direct mail marketing out of their mix, they’ll be relying on their age-old name and RSS feeds to keep them alive. It’s the equivalent of “pulling the plug”, you might live for a few more hours but the end is inevitable.

]]> Comment on No more print newspapers in 5 years? by Douglas Karr http://tombritt.com/2008/04/14/no-more-print-newspapers-in-5-years/#comment-26 Douglas Karr Tue, 15 Apr 2008 02:58:19 +0000 http://tombritt.com/?p=123#comment-26 I think the biggest problem the Star has is the unrelenting pressure by Gannett to continuously fork over 40% margins. That's driven the Star to online as the only way to possibly make up for the losses over newsprint. I don't know that the end of print will be the end of the Star. They have more people online than they do reading the paper, anyways. And - don't believe the inflated circulation numbers they are distributing. They print a lot of papers - but a lot of them never see the light of day. I think the biggest problem the Star has is the unrelenting pressure by Gannett to continuously fork over 40% margins. That’s driven the Star to online as the only way to possibly make up for the losses over newsprint.

I don’t know that the end of print will be the end of the Star. They have more people online than they do reading the paper, anyways. And - don’t believe the inflated circulation numbers they are distributing. They print a lot of papers - but a lot of them never see the light of day.

]]> Comment on Why Newspapers Are Dying a Slow, Painful Death by Newspapers Not Printing Anymore in 2013? http://tombritt.com/2006/10/21/why-newspapers-are-dying-a-slow-painful-death/#comment-25 Newspapers Not Printing Anymore in 2013? Tue, 15 Apr 2008 00:00:46 +0000 http://atmorse.com/tombritt/?p=35#comment-25 [...] many new online properties as they have new print properties in the last few years. (See my “Why Newspapers Are Dying a Slow, Painful Death” [...] [...] many new online properties as they have new print properties in the last few years. (See my “Why Newspapers Are Dying a Slow, Painful Death” [...]

]]> Comment on Why AuthorHouse and iUniverse Merging is Good by www.learnhypnosiseasily.info » Why AuthorHouse and iUniverse Merging is a Good Thing http://tombritt.com/2007/10/25/why-authorhouse-and-iuniverse-merging-is-a-good-thing/#comment-21 www.learnhypnosiseasily.info » Why AuthorHouse and iUniverse Merging is a Good Thing Sun, 28 Oct 2007 07:58:27 +0000 http://tombritt.com/2007/10/25/why-authorhouse-and-iuniverse-merging-is-a-good-thing/#comment-21 [...] TomBritt placed an observative post today on Why AuthorHouse and iUniverse Merging is a Good Thing.Here’s a quick excerpt:Or maybe you need some illustrations for your children’s book? AuthorHouse/iUniverse can help you fill in the gaps of your “do-it-yourself” publishing experience. Keep an eye on the self-publishing industry in the coming months and … [...] [...] TomBritt placed an observative post today on Why AuthorHouse and iUniverse Merging is a Good Thing.Here’s a quick excerpt:Or maybe you need some illustrations for your children’s book? AuthorHouse/iUniverse can help you fill in the gaps of your “do-it-yourself” publishing experience. Keep an eye on the self-publishing industry in the coming months and … [...]

]]> Comment on Download My Internet Presentation by BeckyConrad http://tombritt.com/2007/07/29/download-my-internet-presentation/#comment-20 BeckyConrad Sun, 02 Sep 2007 15:00:32 +0000 http://tombritt.com/2007/07/29/download-my-internet-presentation/#comment-20 <p>I just wanted to say that the WriteStuff Writer's conference at the Joseph-Beth Booksellers bookstore was awesome. At this conference I gained helpful and useful information in many catagories to help me as an author. Meeting other authors, people from WriteStuff, Author House Publishers, and array of other inspiring speakers not only broadened my horizons, but inspired me tremendously. Well done! Great job!</p> <p>Best regards,</p> <p>Becky Conrad, author (www.beckyconrad.com)</p> I just wanted to say that the WriteStuff Writer’s conference at the Joseph-Beth Booksellers bookstore was awesome. At this conference I gained helpful and useful information in many catagories to help me as an author. Meeting other authors, people from WriteStuff, Author House Publishers, and array of other inspiring speakers not only broadened my horizons, but inspired me tremendously. Well done! Great job!

Best regards,

Becky Conrad, author (www.beckyconrad.com)

]]> Comment on Why I Love WordPress.org by Shawn Hyde http://tombritt.com/2007/08/10/why-i-love-wordpressorg/#comment-19 Shawn Hyde Wed, 15 Aug 2007 18:46:44 +0000 http://tombritt.com/2007/08/10/why-i-love-wordpressorg/#comment-19 I like the Community Server platform for blogging better. It offers a much better set of tools. I like the Community Server platform for blogging better. It offers a much better set of tools.

]]> Comment on “How Should I Publish?” How much have you got? by Phdavis222 http://tombritt.com/2007/07/03/how-should-i-publish-how-much-have-you-got/#comment-17 Phdavis222 Tue, 17 Jul 2007 04:32:57 +0000 http://tombritt.com/2007/07/03/how-should-i-publish-how-much-have-you-got/#comment-17 Tom, I just finished my book. The final edit should be Friday. As I help authors self-publish, I am, of course, self-publishing my book. But the point I want to make is that I'm finding the self-publishing experience liberating. Instead of sending my manuscript off to publishers and waiting for their rejections, I am simply moving forward. I am spending money on editing and working on getting a good cover designed. I've struggled on the title (which is now DRILL: Fast & Furious Book Promotion - better than the first title I had I think.) While I still recommend authors, especially fiction authors, to spend the time finding a publisher, self-publishing is exciting. I'm amazed at the lingering negative stereotype self-publishing has. Some books are best self-published. Anyway, just wanted to keep you updated and let you know things are still moving forward. Take care. Tom,
I just finished my book. The final edit should be Friday. As I help authors self-publish, I am, of course, self-publishing my book. But the point I want to make is that I’m finding the self-publishing experience liberating. Instead of sending my manuscript off to publishers and waiting for their rejections, I am simply moving forward. I am spending money on editing and working on getting a good cover designed. I’ve struggled on the title (which is now DRILL: Fast & Furious Book Promotion - better than the first title I had I think.) While I still recommend authors, especially fiction authors, to spend the time finding a publisher, self-publishing is exciting. I’m amazed at the lingering negative stereotype self-publishing has. Some books are best self-published. Anyway, just wanted to keep you updated and let you know things are still moving forward. Take care.

]]> Comment on Newspaper Website Traffic Rank at 5-Year Low, Alexa.com by TomBritt http://tombritt.com/2007/06/05/newspaper-websites-losing-traffic/#comment-14 TomBritt Thu, 07 Jun 2007 02:49:42 +0000 http://tombritt.com/2007/06/05/newspaper-websites-losing-traffic/#comment-14 Steve, you are a smart man. You should be on the radio or something. I hear they have radio on the Internet, too. Steve, you are a smart man. You should be on the radio or something. I hear they have radio on the Internet, too.

]]> Comment on Newspaper Website Traffic Rank at 5-Year Low, Alexa.com by steve king http://tombritt.com/2007/06/05/newspaper-websites-losing-traffic/#comment-13 steve king Wed, 06 Jun 2007 22:38:56 +0000 http://tombritt.com/2007/06/05/newspaper-websites-losing-traffic/#comment-13 It was repoted today, the Indianapolis Star (Indianapolis' only daily newspaper) managers informed it's newsroom staff that the paper's business section no longer will be a stand-alone section beginning in late June of this year. What a sad commentary on the state of affairs with this publication. Indianapolis, the Colts, and Mayor Petersen in particular, just completed a bid for the Super Bowl and promoting our city as a "World Class City". Now, this "world class city" wont even have it's own business section in it's only local newspaper. I guess the NFL owners that rejected our bid know something about Indianapolis that we don't. Picture this scenario: our pro-business Governor, Mitch Daniels, is hosting an event for a group of out-of-state business leaders. He's extolling our state's progressive approach in advancing it's business climate. He's hoping to attract new businesses and jobs to our state. Then, he's asked a simple, reasonable question by one of his (and our) guests - "I noticed that your local (only) newspaper doesn't have a business section...whassup with that?" Clearly, this cut by The Star is all about costs. Business leaders and lawmakers need to pressure them to reverse their decision. This is not good for our city, as well as for all of Indiana. The publishers know this, they just don't care. Thank goodness that the IBJ (Indianapolis Business Journal) exists and that the Internet is now on computers. It was repoted today, the Indianapolis Star (Indianapolis’ only daily newspaper) managers informed it’s newsroom staff that the paper’s business section no longer will be a stand-alone section beginning in late June of this year.

What a sad commentary on the state of affairs with this publication.

Indianapolis, the Colts, and Mayor Petersen in particular, just completed a bid for the Super Bowl and promoting our city as a “World Class City”.

Now, this “world class city” wont even have it’s own business section in it’s only local newspaper.

I guess the NFL owners that rejected our bid know something about Indianapolis that we don’t.

Picture this scenario: our pro-business Governor, Mitch Daniels, is hosting an event for a group of out-of-state business leaders. He’s extolling our state’s progressive approach in advancing it’s business climate. He’s hoping to attract new businesses and jobs to our state. Then, he’s asked a simple, reasonable question by one of his (and our) guests - “I noticed that your local (only) newspaper doesn’t have a business section…whassup with that?”

Clearly, this cut by The Star is all about costs. Business leaders and lawmakers need to pressure them to reverse their decision. This is not good for our city, as well as for all of Indiana. The publishers know this, they just don’t care.

Thank goodness that the IBJ (Indianapolis Business Journal) exists and that the Internet is now on computers.

]]> Comment on How Important are Links to Your Blog/Website? by How to Publish a Book » Book Publishing » How Important are Links? http://tombritt.com/2007/04/29/how-important-are-links-to-your-blogwebsite/#comment-12 How to Publish a Book » Book Publishing » How Important are Links? Mon, 28 May 2007 04:02:23 +0000 http://tombritt.com/2007/04/29/how-important-are-links-to-your-blogwebsite/#comment-12 [...] http://tombritt.com/2007/04/29/how-important-are-links-to-your-blogwebsite/ Bookmark to: [...] [...] http://tombritt.com/2007/04/29/how-important-are-links-to-your-blogwebsite/ Bookmark to: [...]

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